Written by: Dawn Jacobson, CPMC, CPRC and Brooke Ferman
As the Director of Marketing and Research, Dawn works closely with each service line at Colliers | Columbus to spearhead strategic business development initiatives as well as handling the effective communication and implementation of those initiatives both externally and internally. In leading and mentoring the Marketing and Research teams, she strives to continuously incorporate innovation and efficiencies while offering the highest in class service to the client.
Brooke specializes in research capabilities, providing support for the Colliers Columbus Office, Industrial and Retail groups as the Research Analyst. She is responsible for executing data reports, maintaining a commercial property database, reporting quarterly trends, performing data analysis and utilizing statistical information to predict future behavior in the market. She also assists the marketing and research director on special projects and corporate initiatives. Keep reading for Dawn and Brooke's take on workplace trends.
Workplace design has a significant impact on employee productivity, satisfaction, and well-being. As the workforce changes and evolves, so do the design trends that companies adopt to improve their work environment. This white paper discusses the current trends in workplace design and how they are affecting the modern workplace.
Trend 1: Flexible Spaces
Companies are starting to recognize that the traditional cubicle-style office layout is no longer the most effective way to design a workspace. Instead, companies are creating flexible spaces that can be easily adapted to meet the changing needs of employees. This includes creating open plan workspaces, break-out areas, and communal spaces that can be used for collaboration, meetings, or as quiet zones for focused work.
Trend 2: Biophilic Design
Biophilic design is the incorporation of natural elements into the workspace, such as plants, water features, and natural lighting. Studies have shown that exposure to natural elements can improve employee well-being, reduce stress levels, and boost creativity.
Trend 3: Technology Integration
With the rise of remote work and the increased use of digital tools, companies are investing in technology that can improve communication and collaboration among employees. This includes tools like video conferencing, virtual whiteboards, and project management software.
Trend 4: Employee Wellness
Companies are recognizing that a healthy and happy workforce is a more productive workforce. This has led to the design of workplaces that prioritize employee wellness, including features like ergonomic furniture, standing desks, and fitness areas.
Trend 5: Sustainability
Companies are becoming increasingly aware of the impact their operations have on the environment and are taking steps to reduce their carbon footprint. This includes designing workplaces that use sustainable materials, reduce energy consumption, and promote sustainable transportation options.
The above five trends are currently dominating workplace design. Companies that want to attract and retain top talent need to create workspaces that are flexible, biophilic, technology-driven, wellness-focused, and sustainable. By adopting these trends, companies can create a work environment that fosters productivity, creativity, and well-being.
For more information on current office trends, check out our 2023 Columbus Office Tenant Report!